Tenun Reimagined
Client Pink Jambu x Cheminah Sayang
Year 2017 – 2018
Service Creative Consultation, Bespoke Weaves, Textile Design
‘Tenun Reimagined’ is a collaboration between Cheminah Sayang, the crown jewel of Royal Pahang Silks, Pink Jambu and Shan Shan Lim Studios, launched in The Majestic Hotel, Kuala Lumpur, in support of Viva Palestina Malaysia.
Weaving or tenun is a time-consuming process that requires close attention to detail. For this project, our aim was to innovate tenun by implementing new techniques onto the existing traditional 2-shaft floor looms.
Working closely with HM Queen Azizah of Malaysia, founder of CheminahSayang and Tengku Marina Ibrahim, founder of Pink Jambu, our role was to translate sketches and primary research into a language that our master weavers would understand. We had to ensure that their combined visions was brought to life faithfully by the artisans.
Despite the monsoon floods, the weavers were still able to deliver the work on time. Together, we created twelve exquisite shawls, each striking a unique balance between tradition and innovation.
In conjunction with Fashion Revolution Week, we took the opportunity to highlight the incredible artisans, the hands that wove every piece of fabric.
Create custom textiles with us
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Bring your vision to the table. Together, we’ll explore concepts, inspirations, and ideas to craft a unique design direction.
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Together, we’ll craft bespoke designs that bring your ideas to life, balancing creativity and functionality.
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Based on your needs, we’ll either handle the manufacturing, or provide everything you need to take it from here.
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